Hi, I'm Alec.

I grew up in Columbus, Ohio and currently split time between Utah, Michigan, and Columbus.

I attended grade and high school at Columbus Academy and graduated from Ohio State University with a Bachelor's degree in Chemical Engineering.

I've worked at General Motors since 2019 in several different capacities, and am currently GM's OnStar Sales org as Digital Revenue Lead, responsible for ensuring product-market fit for our digital offerings.

I love developing novel solutions, and have been awarded 9 patents and 25 defensive publications for my inventions.

Through my work I hope to to make the world a safer, fairer, more equitable and sustainable place.

I'm eager to connect with you digitally, or in-person if possible.
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Thanks for visiting my site!

How I approach my work

What do car dealerships and delivery companies have in common?

I didn't know anything about either before launching successful products to address their pain points.

Here are some guiding principles in my work:

assume I'm not the expert
"Draw the Owl" (Google it--I think it's really powerful)
what a customer says & does often aren't the same
process ≠ outcome
be problem-centered & hypothesis driven
be your own biggest critic; why wouldn't this work?
say "thank you" as much as possible.

Here are some resources I frequently leverage:

SAFe Scaled Agile
Business Model Canvas
Value Proposition Canvas
Test and Learn Cards

I'd be eager to share some additional resources and other best practices, so please feel free to reach out for more!

Professional Expertise

My engineering background combined with my business acumen make me a strong contributor on projects related to:

PM: journey mapping, backlog grooming, customer empathy
Tech: zero-to-one HW and SW product development,
Partnerships: evaluation and implementation, b2b sales
‍Strategy: market sizing, corporate innovation, A/B testing
‍Analysis: data, financial, and pricing analysis

While leveraging tools like:

Intellectual property development
Financial modeling
Process flows
Design thinking & Agile
Tableau
Azure Dev Ops (or similar)
Figma
Rapid prototyping through laser cutters, 3D printers
SalesForce
Van Westendorph pricing study
SQL
User testing
MS Office
Many more

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Personal Interests

Outside of work, I enjoy staying busy with:

watching birds & wildlife
trip planning & traveling
playing video, card, and board games
listening to & playing music
working out
water skiing
trying new restaurants
spending time with family & friends

I also enjoy engaging in my community:

fostering dogs
mentoring Ohio State students
gardening at the Franklin Park Conservatory

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I also love thinking about approaches to solving today's big problems and would be excited to discuss with you.